Hosted by Darren Fell and the Crunch team, this podcast is your go-to resource for practical, no-nonsense advice to help you build the life you want through your own small business.

Darren founded Crunch.co.uk in 2009 after experiencing first-hand the frustration of dealing with traditional accountants. Since then, Crunch has supported tens of thousands of freelancers, contractors, and small business owners with expert guidance, powerful tools, and a human approach to business finance.

The Crunch Podcast delivers actionable insights, business tips, and financial know-how to make running your business easier and more rewarding.

Whether you're just starting out or scaling up, tune in for honest conversations, tax-perfect advice from our team of accredited accountants, and stories from people who’ve been where you are.

Here’s a glimpse of some recent episodes:

How to Get a Mortgage When You're Self-Employed

Crunch founder Darren Fell is joined by Rob Starr from Seico, Crunch’s preferred mortgage partner, to bust the biggest myths around mortgages for the self-employed in 2025.

What you’ll learn:

• Why banks often say “no”, and why that’s not the end of the road
• How self-employed people can often borrow more than they think
• The number one mistake to avoid when applying
• What lenders really care about: income, dividends, retained profits
• How to improve your credit score before applying
• Tips for getting approved even with bad credit
• A simple, step-by-step approach to getting your mortgage stress-free

From Media Insider to PR Pro: What It Takes to Build a Business

Darren speaks with Claire Armitt, a former journalist who transitioned into running a successful PR agency. Claire shares how she turned her storytelling instincts into a business advantage.

Tune in to hear:

• The mindset shift from journalist to business owner
• Key lessons learned while building a PR agency
• Claire’s top tips for starting small but thinking big

How to Actually Succeed in E-Commerce (PACRA Framework Explained)

With over 23 years in e-commerce, Jason Russell has worked with major brands like Lookfantastic and Revitalash. In this episode, he shares his tips for launching and scaling a successful business. What you’ll learn:

• Proposition – How to craft a product and message that resonates
• Acquisition – Budget-friendly strategies to drive high-quality traffic
• Conversion – Design and UX tips to turn browsers into buyers
• Retention – How to keep customers coming back
• Analysis – Using data and benchmarks to fine-tune your successful online business.

To subscribe to this podcast, copy and paste this URL into the podcast app of your choice. Subscribe today and get the support, insight, and motivation needed to run a business with confidence.

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